Farm Journal Taps Courtney Yuskis as its Digital Champion
Lenexa, Kan., (June 10, 2019) — Farm Journal announced today Courtney Yuskis has been named Vice President of Digital. In this role, Yuskis will drive the company’s digital go-to-market strategy, customer delivery and product management. In addition, Yuskis will be an integral part of the leadership team guiding Farm Journal’s data-driven performance marketing (DDPM) division.
“The entire team is excited to have the opportunity to work with Courtney,” said Rob McClelland, Farm Journal DDPM Division President. “She has a stellar reputation for delivering excellence and quality in deploying digital technologies that build demand and activate markets. This, in combination with her intimate understanding of agriculture, provides a formula for extraordinary client success.”
Prior to joining Farm Journal, Courtney spent more than eight years with Meredith Agrimedia in a variety of roles, including Director of Audience Development, Digital Engagement Director and, most recently, Director of Revenue. Additionally, she served as a Sales Executive with Successful Farming. She also spent three years with the Hondo group in Austin, Texas, as a Digital Account Supervisor.
“I look forward to focusing my career 100 percent on digital innovation,” Yuskis commented. “I’m excited to serve the industry and advance Farm Journal’s integrated omnichannel platform as part of a holistic data-driven performance marketing approach.”
About Farm Journal
Farm Journal is the nation’s leading business information and media company serving the agricultural market. Started 141 years ago with the preeminent Farm Journal magazine, the company serves the row crop, livestock, produce and retail sectors through branded websites, eNewsletters and phone apps; business magazines; live events including conferences, seminars and tradeshows; nationally broadcasted television and radio programs; a mobile text marketing business; and an array of data-driven paid information products. Farm Journal also is the majority shareholder of the online equipment marketplace, Machinery Pete LLC. In 2010, and established the non-profit, public charity Farm Journal Foundation dedicated to help sustain agriculture’s ability to meet the vital needs of a growing population through education and empowerment.