The Packer

The Packer Content Team Makes Key Transitions for The Future

Lenexa, Kan., (Feb. 3, 2022) — Farm Journal announced today that Tom Karst, editor of The Packer, is moving into an editor emeritus position as a capstone role for his four-decade career of creating best-in-class content for the produce industry’s most respected publication. As editor emeritus, Karst will focus on covering key topics, creating content for special projects and continuing interaction within the produce arena. Following in his footsteps as the editor of The Packer is Jennifer Strailey, the newest addition to Farm Journal’s industry-leading content team.

“Farm Journal and The Packer have a long history of serving their readers in the agricultural and produce industries,” said Karst. “I have enjoyed my part in helping to fulfill that mission for nearly 40 years with The Packer and continuing in 2022 in my new role.”

Karst’s tenure with The Packer began with Vance Publishing before Farm Journal’s acquisition of the company in 2015. He started with The Packer as a commodities and market editor before taking on other content roles. In 2018, he became editor of The Packer.  

“As the produce industry continues to evolve and change, we are committed to The Packer being a resource to every segment of the business,” said Matt Morgan, executive vice president of Produce, Farm Journal. “We are excited to have Jennifer Strailey guiding The Packer and its value to everyone in the produce business in the years to come.”

Strailey was most recently editor-in-chief of Winsight Grocery Business and brings two decades of experience covering the competitive grocery, natural products and specialty food and beverage landscape. In previous roles, her focus has been to provide retail decision-makers with the insight, market intelligence, trends analysis, news and strategic merchandising concepts that drive sales. Strailey began her journalism career at The Gourmet Retailer, where she was an associate editor and has been a longtime freelancer for a variety of trade media outlets. Additionally, she has more than a decade of experience in the wine industry, both as a reporter and public relations account executive. 

“Having long covered the retail side of produce, I couldn’t be more excited about my new role at Farm Journal and The Packer,” said Strailey. “I’m honored to join this talented and experienced team and thrilled by the opportunity to immerse myself in the agricultural side of this dynamic industry.”

About Farm Journal

Farm Journal is the nation’s leading business information and media company serving the agricultural market. Started 145 years ago with the preeminent Farm Journal magazine, the company serves the row crop, livestock, produce and retail sectors through branded websites, eNewsletters and phone apps; business magazines; live events including conferences, seminars, and tradeshows; nationally broadcasted television and radio programs; a robust mobile-text-marketing business and an array of data-driven, paid information products. Farm Journal also is the majority shareholder of the online equipment marketplace, Machinery Pete LLC. In 2010, the company established the non-profit, public charity, Farm Journal Foundation, dedicated to sustaining agriculture’s ability to meet the vital needs of a growing population through education and empowerment.

For more information regarding this or other information, please visit our contact us page.

Additional news...

Tech-Forward Farmers are Driving “Smart Farming” Trend in Agriculture

Lenexa, Kan., (April 2, 2024)

Farm Journal report examines motivations that drive the change journey for technology early adopters, provides...

Industry Partnership Unveils Barriers and Opportunities in Sustainable Data Collection Throughout Pork Supply Chain

Lenexa, Kan., (February 8, 2024)

Trust In Food™ and The Sustainability Consortium explore data collection and sharing within pork and...

New Online Tool Aims to Accelerate Conservation Agriculture

Lenexa, Kan., (February 1, 2024)

Farmer engagement with data-driven, farmer-centered messaging doubled compared to traditional outreach strategies.  Lenexa, Kan. (Feb....

Trust In Beef™ Deepens Expertise With New Partners 

Lenexa, Kan., (December 12, 2023)

Ducks Unlimited and ABS Global further the program’s capabilities to support ranchers in enacting climate-smart...