Get the free State of the Beef Industry report. Download Now. 

December 22, 2020

Leading Ag Companies Support Farmer and Rancher Education

Top Producer Summit

Lenexa, Kan., (Dec. 22, 2020) – As opportunities for producers to connect with each other and the companies that serve their operations have become more difficult, an impressive and growing list of sponsors is showing support for the 2021 Top Producer Summit, which is being offered in both in-person and online formats in February. Leading companies including BASF, Beck’s, CASE IH, Fendt, Indigo Ag, Pioneer and Pivot Bio are taking a leadership role by supporting the event.

“Case IH is proud to continue our sponsorship of Top Producer Summit,” said Sy Stevens, Case IH marketing communications manager. “This event provides the information sharing that helps give the most successful producers the edge they need to compete and grow – even in the toughest environments.”

This year’s Top Producer Summit includes a limited, in-person VIP event set for Feb.15-17, 2021, at the Grand Hyatt in Nashville, Tenn., followed by an online program Feb. 23-25, 2021. Both formats will gather the nation’s most productive and growth-oriented producers to network, discover business opportunities, gain valuable insights and trade ideas to take their operations to the next level.

“We are truly excited to work with these companies to bring the best program ever to top farmers and ranchers across the country,” said Charlene Finck, president of Farm Journal. “Farmers tell us they want to learn and connect, and the sponsors who have stepped up to support this year’s Summit are true partners in delivering the resources they need.”

To learn more or register for Top Producer Summit, go to www.tpsummit.com.

 

About Farm Journal

Farm Journal is the nation’s leading business information and media company serving the agricultural market. Started 144 years ago with the preeminent Farm Journal magazine, the company serves the row crop, livestock, produce and retail sectors through branded websites, eNewsletters and phone apps; business magazines; live events including conferences, seminars and tradeshows; nationally broadcasted television and radio programs; a robust mobile-text-marketing business; and an array of data-driven, paid information products. Farm Journal also is the majority shareholder of the online equipment marketplace, Machinery Pete LLC. In 2010, the company established the non-profit, public charity, Farm Journal Foundation, dedicated to sustaining agriculture’s ability to meet the vital needs of a growing population through education and empowerment.

 

Share to your audience

Additional Resources

ai-acceleration

Digital Impact: Creating and Proving Bigger Results in a Changing Agriculture Market

Ag marketers are being asked tougher questions than they were just a few years ago. Budgets are tighter, finance teams want proof of impact, AI is accelerating campaign execution and the data infrastructure many marketers relied on is becoming less reliable. The result is a new reality: digital performance can no longer be judged by reach, clicks and impressions alone. Success increasingly depends on the quality of the signals behind every marketing decision.

Simple, Targeted Marketing Approach for Big Impact

When Mark Munger joined IPR Fresh as vice president of marketing and business development, the 23-year-old company had been engaged in marketing tactics but had never developed a formal marketing plan.

Holistic, Innovative Marketing Part of the Culture for CMI Orchards

The retail shelf is highly competitive, not just within one category, but throughout the whole produce department. As innovation explodes, consumers are seeing new varieties of grapes, berries and citrus, apples and more. And the innovation breeds highly competitive shelf space. But for companies like CMI Orchards, innovation isn’t just a way to protect shelf space; it’s simply part of their culture.