Tech-Forward Farmers are Driving “Smart Farming” Trend in Agriculture

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Farm Journal report examines motivations that drive the change journey for technology early adopters, provides value-chain insights to propel adoption. Lenexa, Kan., (April 2, 2024) – At the start of every growing season, U.S. producers are asked to produce more with less amid a mounting array of challenges. At the same time, they receive increased […]

Industry Partnership Unveils Barriers and Opportunities in Sustainable Data Collection Throughout Pork Supply Chain

Trust In Food™ and The Sustainability Consortium explore data collection and sharing within pork and row crop producers.  Lenexa, Kan., (Feb. 8, 2024) – Amid the new focus on regenerative practices in U.S. agriculture and the unprecedented investments in climate-smart commodities, Farm Journal’s Trust In Food™ and The Sustainability Consortium (TSC) are partnering to gather […]

New Online Tool Aims to Accelerate Conservation Agriculture

Farmer engagement with data-driven, farmer-centered messaging doubled compared to traditional outreach strategies.  Lenexa, Kan. (Feb. 1, 2024) — A new web-based tool provides an interactive guide to help conservation professionals optimize and scale engagement with farmers and ranchers. The step-by-step tool is designed to help groups ranging from supply chain businesses to local conservation districts […]

Trust In Beef™ Deepens Expertise With New Partners 

Ducks Unlimited and ABS Global further the program’s capabilities to support ranchers in enacting climate-smart change with technical assistance and genetic innovation.  Lenexa, Kan., (Dec. 12, 2023) – For two years Trust In Beef has been working to empower beef producers on their sustainability journeys by leveraging the power of Farm Journal’s Trust In Food and […]

GreenPoint Ag Wins The Scoop’s Business Innovation Award

the scoop

Lenexa, Kan., (Dec. 1, 2023) — Due to its achievements in digital transformation, GreenPoint Ag has been named the 2023 recipient of The Scoop’s Business Innovation Award, sponsored by Ever.Ag. The award was presented Nov. 30 at the Agricultural Retailers Association Conference and Expo in Orlando. The Business Innovation Award recognizes ag retailers who demonstrate […]

MILK to Recognize Leaders at Annual Conference

Milk Business Conference

Dairy producers will gather to recognize award winners and network with industry peers Nov. 28-30 at Caesar’s Palace in Las Vegas. Lenexa, Kan., (Sept. 25, 2023) – The first MILK Business Conference award winners have been announced and will be recognized at the 2023 MILK Business Conference  set for Nov. 28-30, at Caesar’s Palace in Las Vegas. Honorees include the Leader in Technology, […]

Pro Farmer Crop Estimates Below USDA Expectations

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Cedar Falls, Iowa (Aug. 25, 2023) — Pro Farmer, a division of Farm Journal, shared its much-anticipated production estimates today for the 2023 U.S. corn and soybean crops after analyzing information from the 31st annual Pro Farmer Crop Tour and other sources. The estimates are informed by Crop Tour data and observations collected this week through an exceptional effort by […]

Annual Pro Farmer Crop Tour Will Assess Drought Impact and Crop Health

Pro Farmer Crop Tour logo

Cedar Falls, Iowa (Aug. 21, 2023) — Scouts will fan out across the Midwest this week to measure this year’s corn and soybean yield potential during the 31st annual Pro Farmer Crop Tour. The tour runs Aug. 21-24, covering seven states and capturing the attention of the agriculture industry and national media. Observations and results of the Pro Farmer Crop […]

Farm Journal and University of Missouri Launch New Ag Economic Survey

ag economists monthly monitor

Lenexa, Kan., (June 28, 2023) – The Ag Economists’ Monthly Monitor survey, a joint effort between Farm Journal and agricultural policy research centers at the University of Missouri, launches today with results from its first monthly survey. Questions were sent to nearly 60 agricultural economists nationwide to gauge perspectives on important drivers of agriculture and […]

Margy Eckelkamp Promoted to Lead Farm Journal’s Top Producer Brand

Top Producer

Lenexa, Kan., (June 26, 2023) — Farm Journal announced that highly talented content team member Margy Eckelkamp has been named leader of the company’s Top Producer brand. Eckelkamp brings 17 years of creating best-in-class content for farmers and agriculture retail professionals to this new role, which includes continuing to serve as editor of The Scoop. […]