Trust in Food

Association of Equipment Manufacturers Joins America’s Conservation Ag Movement

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Lenexa, Kan., (April 22, 2021) Trust In Food, a Farm Journal initiative, announced that the Association of Equipment Manufacturers (AEM) has joined America’s Conservation Ag Movement.

“Machinery is among the most visible, beloved and necessary aspects of every farm operation,” said Amy Skoczlas Cole, executive vice president, Trust In Food. “That’s especially true for farms seeking to maintain and grow market access today and into the future. More efficient equipment reduces cost and emissions, precision technology applies nutrients and chemicals where they are needed and manure management technologies provide essential renewable resources. We are pleased to welcome AEM as the first machinery organization to join America’s Conservation Ag Movement.”

AEM has identified sustainability as a top priority for its members. It recently published an in-depth study on precision ag’s role in environmental stewardship and is a member of the Food and Agriculture Climate Alliance.

“Every farmer is trying to do the right things, not just for the next season, but for the next generation,” says Curt Blades, senior vice president, ag services, AEM. “America’s Conservation Ag Movement understands and supports farmers in all segments of agriculture — row crops, specialty crops, livestock and dairy — that our member companies serve daily. We are proud to be a part of this program, as we all work to help farmers achieve a goal they have always had: provide good food, energy and fiber to the public around the world.”

In alignment with the 2021 Earth Day theme, Restore Our Earth™, America’s Conservation Ag Movement brings farmers and the sustainability community together around the future of farming by bringing profitable, planet-friendly farming practices into the mainstream. The public-private partnership connects the dots, giving farmers a platform to share their journeys, meet other farmers on the same path and access the resources they need to undertake change. The Movement is organized by Trust In Food in partnership with the Farm Journal Foundation. Financial and technical support is provided by USDA’s Natural Resources Conservation Service and leading agribusinesses, food companies and nonprofit organizations. 

About Farm Journal

Farm Journal is the nation’s leading business information and media company serving the agricultural market. Started 145 years ago with the preeminent Farm Journal magazine, the company serves the row crop, livestock, produce and retail sectors through branded websites, eNewsletters and phone apps; business magazines; live events including conferences, seminars and tradeshows; nationally broadcasted television and radio programs; a robust mobile-text-marketing business and an array of data-driven, paid information products. Farm Journal also is the majority shareholder of the online equipment marketplace, Machinery Pete LLC. In 2010, the company established the non-profit, public charity, Farm Journal Foundation, dedicated to sustaining agriculture’s ability to meet the vital needs of a growing population through education and empowerment.

About Trust In Food

Trust In Food is a purpose-driven division of Farm Journal dedicated to mainstreaming and accelerating the transition to more sustainable and regenerative ag practices, making every dollar invested in conservation agriculture more impactful. We bring business intelligence to agricultural production behavior change: helping farmers understand, want and feel capable of undertaking practice change through data science, social research and strategic communications deployed through the omnichannel Farm Journal platform in collaboration with our partners. Visit www.trustinfood.com to learn more.

About Association of Equipment Manufacturers

AEM is the North America-based international trade group representing off-road equipment manufacturers and suppliers with more than 1,000 companies and more than 200 product lines in the agriculture and construction-related industry sectors worldwide. The equipment manufacturing industry in the United States supports 2.8 million jobs and contributes roughly $288 billion to the economy every year.

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