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AGI/Farmobile Joins America’s Conservation Ag Movement

Lenexa, Kan., (November 17, 2021) — AGI (Ag Growth International) along with its Farmobile data brand is the latest Founding Partner to join America’s Conservation Ag Movement (ACAM), a public-private partnership and program of Trust In FoodTM, Farm Journal’s social impact division.

With more than 160 years of combined history, AGI operates on six continents providing planning, engineering and manufacturing services in storage, handling, structural, processing and technology across five platforms — seed, fertilizer, grain, feed and food — for farm and commercial applications. Farmobile, part of the AGI family of brands, is the leader in collecting live agronomic and machine data from a mixed fleet of farm and ag retail equipment so it can be easily viewed, shared and streamed into other software systems.

“As a global company that serves a broad cross-section of food and agriculture, we recognize the importance of driving innovation to support farmers and other leaders across the agri-food value chain in a way that is sustainable and best manages precious natural resources including soil, water and habitat,” said David Postill, senior vice president marketing and customer experience, AGI. “We’re proud to join America’s Conservation Ag Movement as a Founding Partner and support farmers across the U.S. on their sustainability journey while raising the profile of modern technologies and innovations like AGI’s Farmobile and SureTrack solutions that help producers and their trusted advisers quantify environmental stewardship and unlock new economic opportunities.”

Greater integration of data and technology on U.S. agricultural operations can help producers tell the story of their stewardship while identifying new ways to manage resources, lower environmental impact and participate in emerging opportunities such as ecosystem services markets. Spotlighting solutions that can help more farmers use technology to save money, mitigate risk and improve resilience will bring value to the ACAM mission and progress for agricultural sustainability overall.

“We’re delighted AGI/Farmobile has joined the Movement to help farmers better understand, value and participate in the many opportunities regenerative farming and data-driven solutions offer,” said Amy Skoczlas Cole, executive vice president of Trust in Food. “AGI/Farmobile’s participation in ACAM initiatives such as our Connected Ag Working Group will move the conversation forward, breaking down barriers that often limit producers’ ability to fully engage with data-driven solutions.”

“AGI’s Farmobile data-as-a-service team recognizes that a more connected agriculture means different things to different farmers,” said Bradford Warner, vice president business development – sustainability, Farmobile. “ACAM represents a powerful platform for engaging U.S. farmers in the tremendous potential of data-driven decision making via ongoing storytelling, case studies, place-based farmer learning communities, events and more. Farmers are the original stewards of our land and water, and as we increasingly pursue the potential of climate-smart agriculture, Farmobile will help them navigate these new opportunities through the power of rich, interoperable data sets that create a system of record for crop stewardship practices and drive better business outcomes at the farm gate.”

To learn more about America’s Conservation Ag Movement, visit

About Farm Journal

Farm Journal is the nation’s leading business information and media company serving the agricultural market. Started 145 years ago with the preeminent Farm Journal magazine, the company serves the row crop, livestock, produce and retail sectors through branded websites, eNewsletters and phone apps; business magazines; live events including conferences, seminars and tradeshows; nationally broadcasted television and radio programs; a robust mobile-text-marketing business and an array of data-driven, paid information products. Farm Journal also is the majority shareholder of the online equipment marketplace, Machinery Pete LLC. In 2010, the company established the non-profit, public charity, Farm Journal Foundation, dedicated to sustaining agriculture’s ability to meet the vital needs of a growing population through education and empowerment.

About America’s Conservation Ag Movement

America’s Conservation Ag Movement brings farmers and the sustainability community together around the future of farming, by bringing profitable, planet-friendly farming practices into the mainstream. We connect the dots, giving farmers a platform to share their journey, meet other farmers on the same path and access the resources they need to undertake change. The Movement is organized by Trust In Food, a Farm Journal initiative, in partnership with the Farm Journal Foundation. Financial and technical support is provided by USDA’s Natural Resources Conservation Service and leading agribusinesses, food companies and nonprofit organizations: AEM (Association of Equipment Manufacturers), AGI/Farmobile, American Farmland Trust, Certis Biologicals, Corteva, Ducks Unlimited, Innovation Center for U.S. Dairy, National Association of Conservation Districts, National Corn Growers Association, National Pork Board, Nutrien and Nutrien Ag Solutions, Sanderson Farms, SIMPAS, The Nature Conservancy, Trimble, United Sorghum Checkoff Program and Valent USA.

About AGI

AGI is a provider of the physical equipment and digital technology solutions required to support global food infrastructure including grain, seed, fertilizer, feed and food processing systems. AGI has manufacturing facilities in Canada, the United States, the United Kingdom, Brazil, India, France and Italy and distributes its product globally.

About Farmobile

Farmobile LLC is a subsidiary of AGI and builds foundational data technology to solve the industry’s greatest challenges from farm and field to across the ag-food supply chain. Based in Leawood, KS, Farmobile specializes in automatically collecting and standardizing second-by-second agronomic and machine data points across agricultural equipment and field activities. The Farmobile DataEngineSM platform transforms raw data into its own unique, visual Electronic Field Records (EFRs) making it easy for farmers and their trusted advisors to gain insights, share data and create a crop’s system of record for every pass on the field.

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